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BIG W teams up with Vanessa Stoykov in 2023

As the cost of living continues to put pressure on Australians, BIG W has teamed up with money educator, Author and mum of three, Vanessa Stoykov, to equip Aussie families with strategies for finding increased value when shopping for big family moments and everyday essentials.

Vanessa Stoykov, said “There is a lot of stress and pressure amongst Aussies right now and I know providing some small easy steps to help families save can make a real difference.

Vanessa will be providing tips on finding value for shoppers which can span everything from taking advantage of bulk buys to save money, to joining the rewards program which offers discounts on groceries.

“There are so many people doing it tough. Offering tips on how to stretch your dollar further is what this partnership is all about,” said Vanessa.

Amanda Lunn, Commercial Director at BIG W, said: “We know Aussie families are always looking to stretch their dollar further, and everyday value has never been more important. At BIG W, we are pleased to offer affordable quality on everyday items to help ease some of the pressures. To further support families at this time, we’re excited to be partnering with someone as knowledgeable as Vanessa to offer practical and accessible tips. We look forward to working with her to make a difference for Australian households.”


About BIG W

BIG W is one of Australia’s most loved brands and has been part of families’ lives for over 40 years. BIG W puts their customers at the heart of everything they do across their network of 176 stores nationally. They sell exclusive BIG W brands that are simply great quality at everyday low prices as well as feature leading international brands. Their customers can choose everything for their kids, home, themselves, for leisure, and for their everyday life. Their team of over 19,000 members is located in Australia, Hong Kong and Bangladesh.

The information we provide is not intended to be a substitute for professional financial advice. We recommend that you seek independent legal, financial, taxation, or other advice to check how this information relates to your unique circumstances.

For enquiries, please contact Ann Flanagan